Roaringwild - Uniwalk Retail Store

Kingson Leung

Interior Space and Exhibition Design Roaringwild - Uniwalk Retail Store by Kingson Leung Roaringwild is a local clothing brand of urban-street-style in Shenzhen. It takes an attitude of "ROAR" to form its own values which can lead us to be positive and have deep affection for life. In order to convey the local street culture, create lifestyle and attitudes belonging to this generation, the brand uses the clothing as a carrier. Basing the concept of the brand "No Reason No Excuse", the design try to break the boring display and the tedious shopping process. So we are dedicated to break the rules and the inherent thinking through the illusion of artistic modeling "R".

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