Graphics, Illustration and Visual Communication Design Blanc Water Branding by Harel Koka Blanc Water is a brand identity created for a company that imports water from the Alps. The logo combines a graphic sign of the Alpine mountains with typography and colors drawn from the alpine landscape. The design language is clean and consistent, and it is applied to the objects of the company and to its social media channels. The intent was to express strength and clarity through simple forms. The identity gives the brand a distinct presence in the market and makes the company easy to recognize.