Tra Due Brand Identity

Graphics, Illustration and Visual Communication Design Tra Due Brand Identity by Yi Chun Lin Tra Due is a brand identity for a wine bar based on the Italian aperitivo tradition. The identity is built around the hours between 6 and 8 PM, when guests gather before dinner. A set of marks inspired by European maker's marks and hallmark systems represents shared moments within that timeframe. The main mark is placed between the two parts of the name to express balance and exchange. Each mark follows a modular grid with consistent proportions, allowing clear use on menus, coasters, labels, signage, and embossed surfaces.