Chinese Zodiac Typography

Chinese Zodiac Typography 由 Mengyu Cao 创作，是 A' 平面、插画与视觉传达设计奖 的获奖作品。Chinese Zodiac Typography 于 2021 荣获 A' Design Award，与其他非凡设计一同在 Design Magazine 展示。深入了解项目细节，发现 Mengyu Cao 的其他作品，了解 Chinese Zodiac Typography 为何能在众多参赛设计中独树一帜。

平面、插画与视觉传达设计 Chinese Zodiac Typography 由 Mengyu Cao The Chinese Zodiac typography includes 12 characters. Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, Pig. It combines Chinese calligraphy and Chinese traditional watercolor drawing. With design thinking, it breaks the original calligraphy forms and adds creative drawings to it harmoniously to show the meaning of each character within itself. Chinese characters always look like complicated drawings to people who don't know Chinese. The purpose of this project is to make the Chinese characters understandable to everyone to spread Chinese culture. Chinese Zodiac 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、公正、择优且公正无私的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名设计进行投票。