Kweichow Moutai Baijiu Packaging
Heijie He
包装设计 Kweichow Moutai Baijiu Packaging 由 Heijie He Kweichow Moutai is a packaging design for a Chinese spirit sold in Japan. The bottle shape is based on the classic Moutai bottle and takes the colors and character of Ru Kiln porcelain, which began in the Tang dynasty. The calligraphy on the package comes from a poem by the Japanese poet Prince Nagaya, written during the Tang dynasty. The same phrase appeared on relief supplies sent from Japan to Wuhan, recalling long cultural exchange between the two countries. The package measures 77 by 77 by 173 millimeters. The design serves as a medium for cultural exchange.
A' Design Award 金奖 获奖作品
Kweichow Moutai Baijiu Packaging 由 Heijie He 创作，是 A' 包装设计奖 的获奖作品。Kweichow Moutai Baijiu Packaging 于 2025 荣获 A' Design Award 金奖，与其他出色设计一同在 Design Magazine 展示。探索项目详情，发现 Heijie He 的其他作品，了解 Kweichow Moutai Baijiu Packaging 为何能在众多参赛设计中脱颖而出。
关于 Kweichow Moutai
包装设计 Kweichow Moutai Baijiu Packaging 由 Heijie He Kweichow Moutai is a packaging design for a Chinese spirit sold in Japan. The bottle shape is based on the classic Moutai bottle and takes the colors and character of Ru Kiln porcelain, which began in the Tang dynasty. The calligraphy on the package comes from a poem by the Japanese poet Prince Nagaya, written during the Tang dynasty. The same phrase appeared on relief supplies sent from Japan to Wuhan, recalling long cultural exchange between the two countries. The package measures 77 by 77 by 173 millimeters. The design serves as a medium for cultural exchange. Kweichow Moutai 荣获 A' Design Award 金奖，这是 A' Design Award & Competition 最高级别的荣誉之一。A' Design Award 金奖 获奖设计将鲜明的原创设计与卓越的专业规划融为一体，由大型评审团经过公平、公正、择优且公正无私的学术评审，选为各自类别中的杰出参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对参赛作品进行投票。
