Care for Mom to Be Social Campaign

Care for Mom to Be Social Campaign 由 Seyon Kim 创作，是 A' 社会设计奖 的广受认可的获奖作品。Care for Mom to Be Social Campaign 于 2020 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Design Magazine 展示。探索项目详情，发现 Seyon Kim 的其他作品，了解 Care for Mom to Be Social Campaign 为何能在众多参赛设计中脱颖而出。

社会设计 Care for Mom to Be Social Campaign 由 Seyon Kim Care for Mom To Be is a public awareness campaign about the needs of pregnant women who travel. The campaign asks other commuters to offer a seat on a train or a place to park a car. The visual identity grows from a logo that joins the figure of a pregnant person with the shape of a heart, representing pregnancy and care. A warm pastel tone of mixed red and orange is used in place of the color usually linked to pregnancy. Posters and printed subway tickets carry the logo in stations and parking lots. Care for Mom to Be 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的理念与娴熟的创新融为一体，由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审，选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名设计进行投票。