PepsiCo Foundation Identity System
Dennis Furniss
平面設計 PepsiCo Foundation Identity System 作者： Dennis Furniss PepsiCo Foundation is an identity system created for a nonprofit organization that supports communities in Mexico and Latin America. The design replaces a corporate visual language with a more human one. Archetypal shapes represent the three main pillars of the foundation. In a modular system, these shapes combine and multiply to form patterns and textures. A geometric typeface, a vibrant color palette, a photography style and an illustration style complete the identity. The system is applied to a digital brand book and to event materials such as shirts, bags and hats.
A' Design Award 銀獎得獎作品
由Dennis Furniss創作嘅PepsiCo Foundation Identity System，係A' 平面設計、插畫及視覺傳達設計獎嘅備受讚譽嘅得獎作品。PepsiCo Foundation Identity System喺2021榮獲A' Design Award 銀獎，並同其他卓越設計一齊喺Design Magazine展示。探索項目詳情，發掘Dennis Furniss嘅其他作品，了解PepsiCo Foundation Identity System嘅設計點樣喺同場作品中盡顯優勢。
關於PepsiCo Foundation
平面設計 PepsiCo Foundation Identity System 作者： Dennis Furniss PepsiCo Foundation is an identity system created for a nonprofit organization that supports communities in Mexico and Latin America. The design replaces a corporate visual language with a more human one. Archetypal shapes represent the three main pillars of the foundation. In a modular system, these shapes combine and multiply to form patterns and textures. A geometric typeface, a vibrant color palette, a photography style and an illustration style complete the identity. The system is applied to a digital brand book and to event materials such as shirts, bags and hats. PepsiCo Foundation榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創新思維同專業嘅設計結合，經過公平、秉持公義、擇優同不偏不倚嘅學術評審後，由大型評審團選為各自類別嘅優秀參賽作品；獲提名項目均依據預先訂立並公開嘅評審準則，透過匿名同行評審程序投票評選。
