包裝設計 Dou Xiaojiu Package Design 作者: Beijing Forestry University Dou Xiaojiu's Story is a small bottle liquor brand developed for white-collar workers in China's first tier cities. As a cultural and creative liquor brand, it features the concept of cartoon and blind box, which tells the story of white collar workers through cartoons on the bottle body, resonating with consumers. Dou Xiaojiu has overturned people's perceptions of liquor in terms of taste, design and copywriting, bringing consumers a pleasant surprise.
A' Design Award 銅獎得獎作品
由Beijing Forestry University創作嘅Dou Xiaojiu Package Design,係A' 包裝設計獎嘅得獎作品。Dou Xiaojiu Package Design喺2024榮獲A' Design Award 銅獎,並同其他卓越設計一齊喺Design Magazine展示。深入了解項目細節,發掘Beijing Forestry University嘅其他作品,了解Dou Xiaojiu Package Design嘅設計點樣喺同場作品中脫穎而出。
關於Dou Xiaojiu
包裝設計 Dou Xiaojiu Package Design 作者: Beijing Forestry University Dou Xiaojiu's Story is a small bottle liquor brand developed for white-collar workers in China's first tier cities. As a cultural and creative liquor brand, it features the concept of cartoon and blind box, which tells the story of white collar workers through cartoons on the bottle body, resonating with consumers. Dou Xiaojiu has overturned people's perceptions of liquor in terms of taste, design and copywriting, bringing consumers a pleasant surprise. Dou Xiaojiu榮獲A' Design Award 銅獎,係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅創新實踐結合,經過公平、恪守道德、擇優同獨立自主嘅學術評審後,由大型評審團選為各自類別嘅富有價值參賽作品;獲提名設計均依據預先訂立並公開嘅評審準則,經由匿名同行評審程序投票評選。








