Care for Mom to Be Social Campaign
Seyon Kim
社會設計 Care for Mom to Be Social Campaign 作者： Seyon Kim Care for Mom To Be is a public awareness campaign about the needs of pregnant women who travel. The campaign asks other commuters to offer a seat on a train or a place to park a car. The visual identity grows from a logo that joins the figure of a pregnant person with the shape of a heart, representing pregnancy and care. A warm pastel tone of mixed red and orange is used in place of the color usually linked to pregnancy. Posters and printed subway tickets carry the logo in stations and parking lots.
A' Design Award 銅獎得獎作品
由Seyon Kim創作嘅Care for Mom to Be Social Campaign，係A' 社會設計獎嘅備受讚譽嘅得獎作品。Care for Mom to Be Social Campaign喺2020榮獲A' Design Award 銅獎，並同其他卓越設計一齊喺Design Magazine展示。探索項目詳情，發掘Seyon Kim嘅其他作品，了解Care for Mom to Be Social Campaign嘅設計點樣喺同場作品中脫穎而出。
關於Care for Mom to Be
社會設計 Care for Mom to Be Social Campaign 作者： Seyon Kim Care for Mom To Be is a public awareness campaign about the needs of pregnant women who travel. The campaign asks other commuters to offer a seat on a train or a place to park a car. The visual identity grows from a logo that joins the figure of a pregnant person with the shape of a heart, representing pregnancy and care. A warm pastel tone of mixed red and orange is used in place of the color usually linked to pregnancy. Posters and printed subway tickets carry the logo in stations and parking lots. Care for Mom to Be榮獲A' Design Award 銅獎，係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅概念同成熟嘅創新實踐結合，經過公平、恪守道德、擇優同不偏不倚嘅學術評審後，由大型評審團選為各自類別嘅富有價值參賽作品；獲提名項目均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。
